Among the most popular images and instantly recognizable of years 50 There are elements which joined our stable plant life. I was born in the years 80 but I don't know if I could ever do without some small personal from all memories vintage flavor Watch type “Happy Days” half the morning when I had to rush home from school or browse the illustrated encyclopedia ’ d ’ Italy regions that had me second hand past my aunt, the paper was porous and rather yellowed by time (It wasn't really 1950s…).
Happy Days It was filmed during those years, but between the 70 and 80 and as if that wasn't enough Arthur Fonzarelli made towards the beautiful and damned really type a Marlon Brando pre-redemption in Front of the port, but some things remain indelible and impossible not to love them, my keywords are: streamline, shark fin and pin-up. There would be hundreds of other words which refer directly to that imaginary ’, probably for someone else would ’ to mention the Bell skirt or fringe / high tail / colored ribbon… But in the end always girls talking then banning more talk and talk of pin up.
The 50 they are also the years of economic boom and not only in our country, but a little throughout the Western world who had participated in the World War Ii and who had knocked frantically on the free market giving birth to the’the era of consumerism in full The Cold War. New products are put on the market and must be sold to the greatest number of consumers and advertising on printed paper lives a new age enjoying a certain reputation. Working in advertising at that time was to be a daydream. Can you imagine filled with revolutionary ideas and images ever seen in your brain without having access to a photo-editing program? Quiet… to your ideas we think the mythical and irreplaceable advertising Illustrator.
Make attractive a woman is easier than making a sexy set of colorful Unbreakable plastic tableware or a packet of cigarettes (already because in those years was granted to advertise cigarettes). No matter how many curves and where they are located, the curves are curves and the undisputed master in justice to all this well of God is George Petty.
This moustachioed and haughty Lord is the American creator of the famous Petty girl. Maybe here in Italy doesn't say much, but for Americans is a real vintage idol, in practice this is not a real character, but more a collection of gorgeous girls curvy with smiles that ultra stretch. It is so beautiful that for a good decade, from 33 the post-war period, the has been entrusted with the sale of every type of product: from swimwear to beer; He made an appearance on some of the most important magazines of the times from Esquire to Life and just this last ’ is definitively consecrated her talent with an explanatory article by name: Petty Girl… Is A Feminine Ideal American Men. Come dargli torto? There are people who pay to have the full and defined cheekbones that have these girls.
Throughout the period of the second world war the girls of Petty consolidated their popularity along with “glossy cousins” designed by Vargas (already provides) finding great favour males of half the world, Needless to say… Who could imagined eh? About shiny bombers nacelles “Memphis belle” sexy girls were reproduced by Mr.. Petty poses winking on the phone with red lacquered fingernails and dazzling smile ever seen. These Hotties for scantily clad definition became so popular that Illustrator ’ were proposed calendars, Central broadsheet pages and even advertisements for underwear and swimwear brand better known and loved, illustrations for short stories serialized in magazines popular among young men in ’ era. In short, this man is so ’ has to define the ideal American woman ’ that for years he was a member of the jury of the contest Miss America!
Petty girls are very recognizable and a km away, as every Illustrator he too eventually yielded few details a real trademark, one for all the Tips from ballerina wear on tiny legs, lacquered nails and always sharp and pointy like blades and then you have to add a lot of other small details such as the always full and warm smile framed by bright red cheeks. To reiterate that times are changing and that they follow fashion beauties would notice your calves and ankles nice tutt ’ nothing but thin, not to parlarte arms… So it is better!
To see more pictures of George Petty's advice to make you a ride on Pin-Up Files, If you want to see more images from the calendar Hollywood Animation Archive.
beautiful!!!!!, Thank you for the comment, simple and straightforward.